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The Value of Corporate Values & Do They Matter Anymore?

Tomorrow I’m speaking at two classes at the University of Michigan’s Ross School of Business MBA program, and one of them ins on Corporate Governance. I was originally struggling with what value I could offer students in a course of that title, until the law professor that hired me to speak to her students told me that a key component of this class is “corporate integrity” especially as it relates to the integrity of the senior executives.

Interesting that I’m going to speak just a few days after one of the most revered U.S. military generals of recent generations just resigned due to a falling of personal and professional integrity. So, here I go and the topic is on The Value of Corporate Values and Values Based Problem-Solving & Decision Making. 

Of course, the value of corporate values is only as good as the integrity of the human beings in the corporation running the show, from the board of directors on down through the senior executives and supporting staff.

Sometimes I think there is no value in corporate values. Yet, they are always part of the strategic planning process. Often, when I’m facilitating I worry that its an exercise in futility.

It’s this fear that drives me to drill the participants in my client’s strategic planning sessions to dig deep as to what they mean, how they can make a difference when engaged and how we can put systems in place so they do integrate into the organization’s culture.

When done right, this is how it works:

  • Values drive Beliefs
  • Beliefs drives Behaviors
  • Behaviors drive Performance
  • Performance drives Results 

Therefore, if your job is to drive results, the level to which your results are delivered has a direct correlation to the clarity of your values and the behaviors that define them.

If you’d like help in creating a value’s driven organization that really works, let me know with an e-mail, I’d be happy to discuss how we can easily make that happen.

’til next time, make it a great week!

skip weisman, transforming leadership and workplace communication to deliver champion level results

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