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The Only 3 Values a Small Business Needs for Success

There are two types of values in all small businesses.

Professed values and perceived values.

Here’s the difference:

  • The professed values are those written on the walls.
  • Perceived values are what people experience in the halls.

When the two are in sync.  It’s magical!

Those are the type of work environments that I call “championship.”
Others might call them “high-performing.”

I’m confident you’ve worked in companies where the professed
values DID NOT match the perceived values.

I hope you’ve also had the opposite experience, too of working
in a championship work environment.

I’m less confident in the latter than the former.

There are an infinite number of potential corporate values so
I won’t bore you with them all here.

I’ll make it easy.

Your small business needs only three core values.

When your company integrates these three core values
nothing else will matter or need be done.

The three are:

  • Clarity
  • Responsiveness
  • Respect

The reason those three are all you need is that living by
those three will get you all you need for your company…

Greater positivity and productivity in the work environment,
which will lead to greater profitability for your company, see











I’ll leave it there for now and let you ponder those three fundamental
values and how they might make a difference in your company.

Here are two questions to ponder until next time:

  • How is your work environment lacking in those three values?
  • What part of your company’s operations would benefit the
    most from greater clarity, responsiveness, and respect?

Stay tuned!

Next time I’ll explain more about Clarity and how by raising
the standard for communication in your company’s work
environment will get you greater clarity.

I’ll also share some ideas on the many facets of your
business that will benefit from greater clarity.

Stay tuned!

‘til then, Communicate With Power!




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